FASHION CAMPAIGN: CYBER SANDS

Cyber Sands is a curated collection released for Ramadan, inspired by the breathtaking landscapes and futuristic urban scenes of the Middle East. This project celebrates the region’s rich fusion of tradition and modernity, capturing the essence of its ever-evolving culture. In this production, Joana played a key role as Creative Producer, Casting Assistant and Assistant Stylist, contributing to the vision and execution of the collection.