Fashion Stills: Lookbook Winter 2024
Joana played multiple key roles in the production of the brand's winter lookbook, demonstrating her versatility and creative leadership. As Art Director, she shaped the vision and guided the shoot, ensuring every detail aligned with the brand's aesthetic. As Co-Stylist, she curated on-brand wardrobe choices, and as Movement Director, she guided the model to embody the collection. Her ability to manage these roles highlights her diverse skill set and expertise in delivering cohesive visual narratives from concept to execution.